Britain's Housing Model is Changing

Britain might be moving towards a German housing style with a high proportion of the young population choosing to rent rather than buy.

Of the estimated 18.5 million renters in the UK, over two thirds (70% or 12.3 million adults) have no plans to purchase a property.

While price is a factor, many people are increasingly comfortable with the flexibility afforded by renting a property rather than jumping into home ownership.

61% don't have life insurance "In line with the greater demand for rental properties, the government has introduced tougher controls and regulation.

"Recent legislative changes mean landlords have stringent guidelines to adhere to in order to ensure the health and wellbeing of their tenants.

"It is important that landlords ensure all of their properties are adequately insured to minimise distress to them and their tenants should something go wrong."

When it comes to levels of home ownership, official statistics place the UK ahead of only Denmark, Austria and Germany in terms of the proportion of owner-occupied dwellings.

Direct Line for Business's analysis suggests that the adage "an Englishman's home is his castle" may be set to change, with future generations more likely to live in properties owned by other people.

The average price paid by first-time buyers in 2016 was £210,000 more than 50% higher than five years previously when the same property cost on average £138,663. This is an increase of nearly £70,000, or £1,150 every month.

While affordability is cited as a reason for people not thinking they will buy a home, a fifth of those not looking to buy (22%) simply don't want the financial commitment that comes with owning a home.

For others, the attractiveness of not owning is flexibility, with one in 11 (9%) wanting to be free to travel and one in 12 (8%) not wanting to be tied to a local area. Over a fifth (22%) of those not planning to buy thought the cost of maintaining a property is too high and would rather have a landlord deal with any issues that may arise.

Despite London's fast-growing property market, which has seen prices rise by more than £12,000 in the past year, the capital is the region people expect to spend the shortest time renting before buying a home.

The average Londoner expects to spend under 12 years renting compared to the UK average of 15 years and two months. On a regional basis, Scotland currently has the highest proportion of people renting (43% of the region's adult population), while the West Midlands has the lowest (21%).

Across the whole of the UK, London has the highest number of renters, with its 2.7 million tenants accounting for a sixth (16%) of all British renters.


Our agency began as a letting agency many years ago, so we know our stuff when it comes to the rental market. We pride ourselves on professional marketing and reducing void periods through correct pricing at current market rates.
Property Management
We have a portfolio of almost 200 managed properties in and around the Croydon area let out to working professionals. With a dedicated team and specialised supporting software, any property we take on is in the very best of hands.
Our talented sales team have demonstrable experience in achieving and exceeding asking price on sales, and routinely complete on instructions well above their vendors’ bottom line, and we marry this efficiency with a personal and detailed experience.
Financial Advice
At great benefit to our sales clients, we have an in-house broker with nearly 15 years of experience dealing with all kinds of mortgages. We offer free and detailed mortgage advice tailored to the individual’s needs and are happy to consider all circumstances.
Property Valuations
Not only do we have a feature for instant valuation estimates, we also offer free, no obligation market appraisals for your property by an industry professional who can provide you with expert advice on all aspects of property marketing.
Professional Marketing
Our marketing team have been trained in professional photography and, by making sure our advertisements are visible on social media and in the local area, we are able to provide the absolute best exposure for your property.